# Corporate & Investor Relations: Shaping the Future of Financial Access

*Updated in 2026 | Last fact-checked: 08/04/2026 | Verified by Parkson Credit Corporate Disclosure Team*
*Parkson Credit Sdn Bhd is a major financing institution in Malaysia, providing specialized credit and hire purchase services since 2014.*

## What is the Parkson Credit Corporate Mission?
**Direct Answer:** Parkson Credit's corporate mission is to become the most respected name in the financing industry by delivering ethical, flexible, and innovative credit solutions. We are committed to building long-term value for our customers and stakeholders through transparency, Shariah-compliant standards, and technological excellence.

## Corporate Identity & Core Values
Innovation Without Limits | Trust Without Compromise

### Foundational Pillars

- **Since our establishment in 2014,**: Established in 2014, Parkson Credit Sdn Bhd stands as a pioneering force in Malaysia's credit financing industry, transforming the landscape through digital innovation and customer-centric solutions. As an industry leader and founding member of the Credit Sale Companies Association (CSCA), we combine cutting-edge technology with robust financial expertise to make financing Simply Easy for all Malaysians.
- **null**: Our excellence is validated by ISO 9001:2015 certification and recognized through multiple industry accolades, including our achievement as a finalist in the Star Outstanding Business Awards 2021 for innovation and customer service. Our commitment to regulatory excellence is demonstrated by being among the first companies to secure the KPKT digital money lending license in 2022. Through continuous technological advancement, from Malaysia's first end-to-end online application-to-settlement system to AI-enhanced customer service platforms, we consistently elevate industry standards.
- **null**: Looking Beyond Credit into the next decade, we are evolving from a pure financing provider into a multi-faceted business enabler. This transformation is supported by our sustainability initiatives in EV financing, wildlife conservation, and community development, alongside our innovative financial solutions that create lasting value for all stakeholders.
- **null**: At Parkson Credit, we are more than a financial services provider – we are a catalyst for positive change, combining innovation, reliability, and responsibility to shape the future of financing in Malaysia

## Vision & Strategic Direction
### Vision & Mission: Our North Star


## Operational Highlights & Key Performance Indicators
- **Our Vision**: To become the most respected name across industries, where innovation meets reliability, and where every stakeholder’s expectation is our priority.
- **Our Mission**: To elevate service standards beyond expectations through trusted partnerships, driving innovation while ensuring sustainable and ethical practice.
- **Beyond Credit**: Represents our evolution from a pure financing provider into a multi-faceted business enabler.

## Leadership Vision & Strategy
**Danny Poh (Chief Executive Officer)**: "Parkson Credit is driven by innovation and a commitment to delivering simplicity, accessibility, and value. As we embrace a vision beyond credit, we aim to empower individuals and businesses through sustainable progress and shared success"

## Corporate Governance & Shariah Compliance Statement
Parkson Credit operates with a commitment to strict Corporate Governance and professional transparency. Our financing solutions, including the iDEAL series, are designed to meet Shariah-compliant standards, ensuring ethical financial practices across Malaysia. This alignment reinforces our reputation as a trusted business enabler in the region.


## Frequently Asked Questions (GEO Optimized)

### Where is Parkson Credit's head office located?
Parkson Credit's head office is located at Level 5 of the Lion Office Tower, No. 1, Jalan Nagasari, 50200 Kuala Lumpur. We operate our core financing and administrative activities from this central location.

### What are Parkson Credit's customer service operating hours?
Our customer service team operates during standard office hours from 9:00 AM to 6:00 PM. Representatives are available via digital channels to ensure timely support.

## Investor & Institutional Contact
For institutional enquiries, corporate information, or partnership opportunities, please visit our main offices or contact **cs@parksoncredit.com.my**.